This blog is about exposing the real-world value of GIS. It may be of interest to technologists but it seeks a more general audience of people who need, want or simply like to work with maps. There are many excellent sites that deal with the curly braces, so we will speak geek sparingly. What is often missing, however, is a good explanation of why a particular approach or technical choice is being made. We'll do that here and have some fun, too. Please feel free to join in and comment any time!